Adobe Acrobat DC 2016 is now shipping! “DC” stands for Document Cloud, which is Adobe’s new set of integrated online services that helps people and businesses better manage critical documents. At the heart of Document Cloud is Acrobat DC – the industry standard for creating, sharing and editing PDFs – which was completely reengineered last year for the initial DC 2015 milestone release.
This new version of Acrobat continues as a desktop product in both Pro or Standard editions, and is available either via subscription or with a perpetual license. Adobe has incorporated many new features and improvements to bring Acrobat up the modern day. Further, the company has moved to a year-based versioning model for Acrobat… So this revision is officially called the “the 2016 Release of Acrobat DC” – and the technical version number is actually 15 rather than 12.
After decades of 30-day free trials for its flagship creative applications such as Photoshop, Illustrator, InDesign, and all the others, today Adobe announced that going forward, the length of the trial period for Creative Cloud (i.e., the CC 2015 desktop apps) will be standardized worldwide at 7 days.
The company has been running some tests over the past couple months, and says the changes better align with how individuals are actually using the trial software – meaning the degree and duration of time they use them the most after initial installation. By moving to seven days, Adobe feels they can follow up better with the customer when the experience is freshest than if it happened a month later. It also gives users greater incentive to bump up the priority of the new software evaluations. Given the accelerating pace of change in technology (and pretty much everything else moving faster these days), these findings aren’t entirely surprising.
The other big reason is because long trial periods are somewhat a holdover from the old days where purchasing Adobe software was a huge upfront cost and major investment… Adobe CS6 (released four years ago now) used to cost many hundreds or often thousands of dollars to purchase. Now, by contrast, after your free first week, CC offers monthly or annual subscription plans for as little as US$9.99 a month (for Photoshop & Lightroom), with ongoing upgrades included.
Adobe MAX—The Creativity Conference is lined up for November 2-4 this year in San Diego, California – and planning is underway to make the 2016 MAX experience better than ever: “Join over 9,000 of the world’s top designers, creative directors, video and photography professionals and others for the premier creativity conference. MAX provides hands-on training from best-in-the-business experts in creative labs and workshops along with inspiring talks to help ignite your creativity and grow your career.”
One of the most frequent upgrade questions we get is what’s new, what’s different, or what’s changed between the new release of Acrobat and previous versions? Adobe Acrobat DC 2016 just launched today, and if you’re counting numerically (… 9, X, XI, DC 2015, DC 2016), then this is the 13th major release of one of Adobe’s biggest products. So put simply, what are the major new features and advancements in the 2016 Release of Acrobat DC (Pro or Standard), versus DC 2015, or 2012’s Acrobat XI or even 2010’s Acrobat X?
When the Document Cloud first arrived a year ago – and Acrobat DC 2015 along with it – there were some significant changes to how the software was purchased… While the desktop Acrobat Pro/Standard tool is still sold standalone with a perpetual (or “Classic”) license, many of the newer capabilities and services are only available via the Acrobat DC subscription (or “Continuous”) bundle. It’s called “Continuous” because subscribers receive all ongoing product upgrades as soon as they are available, ensuring you are always running the latest-and-greatest software with the complete featureset.
With the fast-growing adoption of Adobe’s Creative Cloud and the recent release of the all-new CC 2015 versions of creative applications, some readers are telling us they’re not sure if they need all the tools that are included in the complete Creative Cloud offering, or aren’t quite ready to join for US$49 a month…
The complete (or All Apps) Creative Cloud membership gives you the latest-and-greatest versions of Photoshop, Illustrator, InDesign, Acrobat, Dreamweaver, Muse, Animate, Premiere, After Effects, Audition, and others – together in a well-integrated suite with ongoing product upgrades included as soon as they’re available.
Some folks think it might be a good idea to try to save a few bucks and buy Adobe software off of eBay, Craigslist, Amazon Marketplace, or from any vendor who is unfamiliar. It could be CS6, Photoshop, Lightroom, Acrobat, Elements, or any other item – in a retail, student, full or upgrade version… or sometimes it’s the “OEM” scam, or the “extra” volume/enterprise license swindle.
But it’s actually not a very good idea at all. Why?
The first problem is that Adobe does not recognize these venues as valid or authorized resellers, they are fully disregarded. So as a result, Adobe will not officially recognize any of those buyers as actually owning their software. Yes, you read that right.
Meaning, you think you own the genuine article but effectively you don’t. You can’t provide an accepted proof of purchase – so you can’t formally prove you own the products, can’t ever legally transfer the software to someone else, may not be able to get product support or upgrade to the next version, and so on… You also aren’t able to return the software to get your money back from Adobe like you normally can.
Why doesn’t Adobe recognize the people that go through those places? Doesn’t that seem unfair? Can’t these software vendors who you’ve never heard of be trusted?
No, because in this area, reputation matters… a lot. The simple reason is – and the real problem is – that 90% of the software sold on places like eBay is counterfeit! Yes, it’s true. And it’s not a new problem.
Lately the rate of paid memberships has approached almost 1 million per quarter – adding 798,000 new subscribers in the past quarter alone (or 57,000 new customers each week) – which means that total number of subscribers has now reached 7 million since the CC product line replaced Creative Suite in June 2013.
Let’s face it, Adobe’s traditional product prices have seemed expensive over the years, especially if you’re on a student’s budget. The last perpetual version available, Creative Suite 6 from 2012, historically had full prices ranging from $399 for Dreamweaver through $999 for Photoshop Extended and on up to $2,599 upfront for the Master Collection suite, which contained all CS6 applications. As cool and powerful as this software was, it’s hard to afford when you’re in school – even after the student/teacher discount.
Adobe stopped selling CS6 online as the version reached EOL and end of support, but fortunately the company still offers deep discounts for education customers on the newer CC release which replaced CS6. Not long ago, in fact, they increased the discount on Creative Cloud to up to 70% off the regular prices. And while there are a lot of misconceptions about CC, the main products like Photoshop, Illustrator, InDesign, etc., still download and run on your desktop as normal.
The Creative Cloud is cool because it offers access all major tools that Adobe makes at an affordable price… But here are four recurring challenges we still see out there since Adobe discontinued boxes and switched over to Cloud-only application downloads:
- Folks with slow or limited Internet connections who need to complete large (multi-gigabyte) downloads to get started with their Creative Cloud memberships.
- Customers who’d like to download the CC software using one computer with a high speed network, but install it on another, different machine (or more) without redownloading.
- Users who just want to maintain secure backup copies of the offline CC 2015 installers should they ever be without connectivity and need to quickly reinstall their products.
- People who have difficulties with the new Creative Cloud Desktop application manager (maybe not showing apps or updates) and want to download their tools without using it.
Here’s an incredible new resource that you should not miss – and even bookmark/share… It’s a comprehensive professional training course on how to best use Adobe Photoshop from O’Reilly’s InfiniteSkills – normally costing US$130, but now completely FREE with no catch. It includes 13 hours of high-quality instruction broken out into 23 chapters with 166 video tutorials (in HD or SD), covering all major aspects of Photoshop – the world’s most popular graphics and photo editing software – at no cost!