“Creative Treat” to Be Part of New Accuracy-in-Naming Initiative
SAN JOSE, Calif.—April 1, 2019—Citing continued confusion over the Creative Cloud name introduced seven years ago, Adobe Systems announced today that it is relaunching its flagship product line as “Creative Treat.”
Commenting on the move, Founder John Adobe explained that too many people were still thinking Creative Cloud meant that mainline desktop tools like Photoshop and Illustrator were running as online applications in a web browser – something he says will never actually happen.
“Creative Suite was the old model, and Creative Cloud is the new model,” Mr. Adobe said. “And yes, it has some important cloud-based services – but now with Creative Treat, we finally have a name that represents the sweet experience you should expect as a customer when using all these great tools,” he added.
Origins of the New Name
“With the thousands of innovations added since the release of CS6, plus complete access to full versions of all our top software for an affordable price, using these delicious new creative products is really a treat, most of all,” he explained.
We’re on the Adobe Help Forums every day and regularly see users posting queries like “Can’t install Photoshop from the Creative Cloud” or “CC 2019 won’t download,” or “my product updates aren’t working”… It could be for the free trials or for the full paid versions.
Often the issue is related to one or the other download managers (DLM) that Adobe uses to deliver its software installers. Over the years and for various tools, they have used the Akamai Download Manager, the Adobe Download Assistant (ADA), the Adobe Application Manager (AAM), and now the Creative Cloud’s CC Desktop App.
Adobe employs these helper utilities because their downloads are usually large – multiple gigabytes – and download managers can help correct for unreliable Internet connections, and resume a download after it has been paused or unexpectedly broken.
But it turns out there can be interactions between the DLM and configurations of your computer, web browser, anti-virus software, Internet connection, or something else which causes it not to work. Read more…
One of the biggest strengths of the Adobe CC 2019 release is receiving a complete set of creative tools with an ongoing stream of updates included at no extra cost… We no longer have to wait years for our products to innovate and keep pace with evolving technologies; instead we receive the latest and greatest features and improvements as soon as they are ready.
Normally the Creative Cloud works seamlessly with these ongoing product updates… The CC Desktop App runs quietly in the System Tray and notifies the customer that a new upgrade is available for any of the included applications like Photoshop CC, and (optionally whenever desired) the user clicks one button to automatically download and install the update in the background.
Last October, Adobe unveiled the new CC 2019 Release, which the company says is the biggest product launch since they first introduced Creative Cloud over six years ago. Pam Clark, Senior Director for Photoshop, exclaimed, “Today is by far the largest product announcement and launch experience of my career on the Photoshop team, and at Adobe. We have never delivered so much amazing new innovation to customers on the same day. I can’t wait to see what you create!”
With over 15 million paid members for Creative Cloud and growing, we often get this question from readers: “What’s a good book to get started with the most popular Adobe tools?” While there are a lot of great CC books for sale on Amazon, why not begin with an excellent title that’s available to everyone for free, and that you can download instantly?
Over the years, we’ve compiled a collection of over 30 free books that you can download and use for learning all of Adobe’s different creative tools… But there’s one volume that always stands out as a favorite – and even better, it has just been republished in a brand new expanded edition for the CC 2019 tools.
So if you’re just getting going with (or would like a solid primer covering) the core Creative Cloud design tools, then what better than a step-by-step guide that will teach you the essentials of Photoshop, Illustrator, InDesign, Adobe XD, and Muse from the ground up?
So here it is: the very helpful “Adobe CC Design Basics” that will give you all of this for free, courtesy of author Professor Thomas Payne… The book works by introducing and explaining the tools in a logical way that builds upon what is previously learned. These applications present a vast array of buttons and gadgets that can be overwhelming to the new user. This book makes sense of it all, not showing how everything works, but instead giving a foundation and a path to learn about all those controls and what they can do for you.
Let’s face it, Adobe’s traditional product prices seemed expensive over the years, especially if you’re on a student’s budget. The last perpetual version available, Creative Suite 6 from 2012, historically had full prices ranging from $399 for Dreamweaver through $999 for Photoshop Extended and on up to $2,599 upfront for the Master Collection suite, which contained all CS6 applications. As cool and powerful as this software was, it’s hard to afford when you’re in school – even after the student/teacher discount.
Adobe eventually stopped selling CS6, as the version reached EOL and end of support – but fortunately the company still offers deep discounts for education customers on the latest CC release. A few years ago, in fact, they increased the discount on Creative Cloud to up to 70% off the regular prices. And while there are a lot of misconceptions about CC, the main products like Photoshop, Illustrator, InDesign, Premiere, etc., still download and run on your desktop as normal.
What are the differences between the types of Creative Cloud membership? This is a question we get a lot, so here’s a handy comparison guide on the major differences between Creative Cloud for Teams vs. CC for Individuals. In another article, we already covered the all the differences between Creative Cloud Student & Teacher vs. regular editions.
Creative Cloud for Teams is Adobe’s volume licensing solution for businesses, studios, design shops, agencies, companies, offices, schools, and other organizations. It includes everything that CC for Individuals does, but gives you substantially more features and capabilities for managing and working with different users. It’s meant for groups (such as small to midsize businesses and departments) with multiple seats using the products at the same time. For large businesses, Adobe recommends Creative Cloud for Enterprise.
Six years ago, Adobe acquired Behance – the leading online community and social media platform for creative professionals, which is often referred to as “The LinkedIn for Creatives.” Back then, Behance had about 1 million members. Since that time, with Behance’s inclusion into Creative Cloud (even with the free level), growth and participation have exploded – and the Behance community now boasts over 14 million members receiving 70 million project views per month.
With Behance, you can easily upload your photographs, projects, or portfolios and gain a fantastic way to showcase, share, and get exposure for your work as well as receive feedback from your creative peers, and get inspired for future work. You can publish many types of media such as images, text, illustrations, video and audio, and follow statistics on how many views your projects are getting, and potentially make money. There’s even a helpful job list for creatives and freelancers, with hundreds of employment opportunities.
With one year wrapped up and a new one just beginning, it seemed a perfect time to put together a review of the best and most-shared posts published here since our site launched in 2009 (almost 10 years ago!), including some very popular free books.
These are the top posts that consistently have the highest readership on our site, month after month, covering all major Adobe software products… They’re broken out by topic below in case you’ve missed any, or are new here – so bookmark, share, and enjoy!
Free Adobe Books
- Download Adobe CC Design Basics, Free! New 228-Page Book
- Two Free Books! Get the Lightroom Quick Start Guides (108 Pgs)
- Learn Animate Free – Download 59-Page Guidebook + Assets
- Download Now: The InDesign New Features Guidebook
- Learn Adobe Dreamweaver CC + CS6 – Download New Book
- Free! Download 30 Adobe Books at No Cost, Learn All Products
With over 15 million customers having already signed up in the six years since it launched, Adobe’s Creative Cloud (CC) product line has been a success exceeding even the company’s own expectations. Still, there are a lot of misconceptions out there that we see from time to time, or that some folks seem to believe… (do you?) Here below we dispel and debunk the top 10 most common myths we’ve heard – and hopefully even if you already know the scoop or use Creative Cloud you’ll pick something up… read on!